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PATIENT ACQUISITION FOR CLINICS

More booked patients for your clinic. The Client Engine puts pre-qualified prospects on your calendar every month, done for you.

Our clients average 113% more leads a month and 47% lower acquisition costs. We build it, run it, and answer for one number: booked patients.

30 minutes with Charles Athanasakis, founder. We reply within one business day.

Track record

Finding customers is what we do. Here's the proof.

+273%

increase in monthly leads for a New York firm

+113%

average increase in leads per month

-47%

average decrease in lead acquisition costs

$8M+

in attributable lead value for one client

Results from Atlantic Zero client engagements. +273% is a single client result; $8M+ is HomeShield Direct. Individual results vary.

Done for you

You see the patients. We do everything else.

The Client Engine is a complete patient acquisition system for private clinics, built and run by us: positioning, ads, landing pages, booking qualification and reporting. You stop buying marketing in pieces and start getting booked appointments with people who already want the care you offer. One system, measured on one number: booked patients.

How the Client Engine works

One system. Four parts. Built and run for you.

Most clinics buy marketing in pieces: an ad campaign here, an SEO retainer there. The Client Engine connects every piece into one system with one job: pre-qualified patients booked into your calendar.

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Part 01
Positioning that fills your calendar

We build your offer around the treatments you want to grow, so your ads and pages make you the obvious choice over every other clinic in the results.

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Part 02
Demand from people looking for care now

Google Ads capture the people searching for care today. Meta and AI search reach them before they search. Budget follows booked patients.

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Part 03
Qualified before they reach your calendar

Landing pages and booking questions screen every inquiry for treatment, location and timing, so your appointments go to patients ready to book.

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Part 04
Tuned to booked patients

We track each lead from first click to booked appointment, then cut what doesn't book and scale what does.

The first 90 days

Your Client Engine, live in 21 days.

Days 1 to 14
Audit and build

Tracking from first click to booked appointment, campaigns, and landing pages built for your treatments.

By day 21
Live

Campaigns launch on the channels that fit your market, with your approval on every ad.

Days 30 to 60
Optimize

Budget moves toward what books patients. You get a written update every week.

Day 90
Review

Cost per booked patient by channel, what we learned, and the plan for the next quarter.

How we start

It starts with a free Growth Audit of your market.

Before we build your Client Engine, we research who is winning patients in your area and what each channel should cost you. You leave with a ranked plan, whether or not we work together.

Who is advertising in your area
The clinics running Google and Meta ads for your treatments in your area, and what they say to win the patient.
Every clinic bidding on your treatment searches
Their ads, offers and landing pages, side by side
Gaps in your market that no one is covering
Client story:
+74% qualified appointment requests
Multi-state healthcare clinic network. SEO authority architecture, over nine months.
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Where your patients are searching
Search demand for your treatments, and whether ChatGPT and Google's AI Overviews recommend your clinic.
Monthly search demand by treatment and city
Where your clinic ranks on Google and in the map results
Whether AI search names your clinic, and who it names instead
Client story:
+52% visibility in Google's AI Overviews
Multi-location healthcare network. Search and AI-search work so the practice is the answer when people ask.
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What a new patient should cost
An estimated cost per booked patient on each channel, based on your market and your average patient value.
Cost per click and per lead by channel in your market
Cost per booked patient, using your booking and show rates
Which channel should pay back first
-47% average lead acquisition cost
The average decrease across Atlantic Zero engagements. Individual results vary.
Where patients are slipping away
A look at booking: response time, forms, scheduling, and where inquiries go quiet.
How fast a new inquiry gets a response
Forms, online booking and call handling
Follow-up on inquiries that don't book
Client story:
$8M+ in attributable lead value
HomeShield Direct. A rebuilt lead generation and data system that made growth predictable.
Compliance

Built for the rules healthcare works under.

We sign a Business Associate Agreement, keep patient health information out of ad platforms and tracking pixels, and write every ad to Google's and Meta's healthcare policies. Nothing goes live without your approval.

A signed BAA before we handle any patient data.
No patient health information in ad pixels, audiences or reports.
Your ad accounts, tracking and data set up in your clinic's name.
Charles Athanasakis, founder of Atlantic Zero
Who you work with

The person on your audit runs your account.

I'm Charles Athanasakis, founder of Atlantic Zero. I lead your strategy and your calls myself, backed by a specialist team for build, creative and reporting.

Atlantic Zero has led digital growth strategy and execution for over twenty years, for clients in legal, financial services and healthcare.

Questions

Before you book.

Is the Growth Audit a sales call?

No. It's a working session on your market. If we're a fit, we'll say so and explain what working together looks like. If we're not, you keep the plan.

Is my clinic too small?

We work best with clinics that can take on more patients and invest in growth every month. If the audit shows the numbers don't work yet, we'll tell you.

We already have an agency.

Then use the audit as a second opinion. It's a useful check on what you're paying per booked patient today.

How soon will we see results?

Campaigns go live within 21 days of access. Paid search typically produces booking data within the first two months; search and AI-search work builds over several months.

Do you handle HIPAA and ad platform health policies?

Yes. We sign a BAA, keep patient information out of ad platforms, and write every ad to Google's and Meta's healthcare policies. Nothing runs without your approval.

What does it cost?

It depends on your treatments, your market and the channels that fit. Your ranked plan shows the investment for each priority before you commit to anything.

Do you mark up ad spend?

No. You pay Google and Meta directly, and we never mark up media.

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Book your Growth Audit
Your next clients are already searching.
Every month without a system sends them to the clinics that have one. Book 30 minutes with Charles and we'll show you where they are, what each one should cost, and how the Client Engine would win them for you.

We reply within one business day. We never sell or share your details.