Our clients average 113% more leads a month and 47% lower acquisition costs. We build it, run it, and answer for one number: signed cases.
30 minutes with Charles Athanasakis, founder. We reply within one business day.
+273%
increase in monthly leads for a New York firm
+113%
average increase in leads per month
-47%
average decrease in lead acquisition costs
$8M+
in attributable lead value for one client
Results from Atlantic Zero client engagements. +273% is a single client result; $8M+ is HomeShield Direct. Individual results vary.
The Client Engine is a complete lead generation system for law firms, built and run by us: positioning, ads, landing pages, intake qualification and reporting. You stop buying marketing in pieces and start getting booked consultations with people who already want what your firm does. One system, measured on one number: signed cases.
Most firms buy marketing in pieces: an ad campaign here, an SEO retainer there. The Client Engine connects every piece into one system with one job: pre-qualified consultations on your calendar.
We build your offer around the case types you want most, so your ads and pages make you the obvious choice over every other firm in the results.
Google Ads and Local Services Ads capture the people searching today. Meta, LinkedIn and AI search reach them before they search. Budget follows signed cases.
Landing pages and intake questions screen every inquiry for case type, location and urgency, so your consultations go to cases worth taking.
We track each lead from first click to signed retainer, then cut what doesn't sign and scale what does.
Tracking from first call to signed case, campaigns, and landing pages built for your practice areas.
Campaigns launch on the channels that fit your market, with your approval on every ad.
Budget moves toward what signs cases. You get a written update every week.
Cost per signed case by channel, what we learned, and the plan for the next quarter.
Before we build your Client Engine, we research who is winning cases in your market and what each channel should cost you. You leave with a ranked plan, whether or not we work together.
Every ad, landing page and claim is written to ABA Model Rule 7.1 and your state bar's advertising rules. Nothing goes live without your approval, and we never promise outcomes on your behalf.
I'm Charles Athanasakis, founder of Atlantic Zero. I lead your strategy and your calls myself, backed by a specialist team for build, creative and reporting.
Atlantic Zero has led digital growth strategy and execution for over twenty years, for clients in legal, financial services and healthcare.
No. It's a working session on your market. If we're a fit, we'll say so and explain what working together looks like. If we're not, you keep the plan.
We work best with firms that can take on more consultations and invest in growth every month. If the audit shows the numbers don't work yet, we'll tell you.
Then use the audit as a second opinion. It's a useful check on what you're paying per signed case today.
Campaigns go live within 21 days of access. Paid search typically produces signed-case data within the first two months; search and AI-search work builds over several months.
Yes. Every asset is written to ABA Model Rule 7.1 and your state's rules, and nothing runs without your approval.
It depends on your practice areas, your market and the channels that fit. Your ranked plan shows the investment for each priority before you commit to anything.
No. You pay Google, Meta and LinkedIn directly, and we never mark up media.
We reply within one business day. We never sell or share your details.
