While NewSeat had an established brand identity and a robust set of wireframes, our UX team worked to hem in the core product screens, creating a more intuitive user flow that better worked as a progressive web app, and not just static wireframes.

A complex, multi-tiered sign-up process representing multiple different user profiles and secure data storage required a robust but lightweight progressive web app. We took on both the front- and back-end development processes for NewSeat, building and deploying a turnkey MERN-based solution that put the tech behind the initial wireframes shared with us.

NewSeat's primary offering is access to insiders and decision-makers, so a clever messaging system was a must. We developed a platform that permits both private messaging and public, forum-style posting, along with the creation of custom groups and organizations.