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Customer Story

Eliminating QA Overhead: AI-Driven Call Scoring Saves Thousands Per Month

results
HomeShield Direct
company
HomeShield Direct
services used
AI Strategy, Workflow Automation, Systems Architecture, Generative AI Integration
industry
Customer Service & Compliance
"We moved from spending days and thousands of pounds on manual scoring to getting instant, perfectly consistent call audits. This system is a core engine for both compliance and cost control."
Director of Operations

The Challenge: Inconsistent QA, High Cost, and Slow Compliance

HomeShield Direct, a leading appliance protection provider with over a hundred sales representatives, needed to analyze a high volume of customer service calls for quality assurance (QA) and regulatory compliance. Their manual process was slow, expensive, and unreliable:

  • Costly Labor: Manual transcription, scoring, summarizing, and data entry took 22 to 35 minutes per call, consuming over 500 personnel hours for every 1,000 calls processed.
  • Inconsistency and Bias: QA reviewers scored calls subjectively, leading to inconsistent application of training and compliance standards.
  • Delayed Insight: The backlog meant managers couldn't identify training gaps or compliance red flags until days or weeks after the call occurred, exposing the business to risk.

The firm required an instant, perfectly consistent, and scalable method to audit 100% of their call volume while drastically reducing staffing overhead.

The Atlantic Zero Solution: A Fully Automated AI Scoring Pipeline

Atlantic Zero built a robust, zero-touch call-scoring pipeline that eliminates the need for manual transcription, scoring, and data entry. The system runs 24/7, processing calls in seconds.

The Technical Stack & Workflow:

  1. Automated Ingestion (n8n & Google Drive): The workflow engine (n8n) automatically detects new audio files added to a designated folder (Google Drive), eliminating the need for any human file tagging or uploading.
  2. High-Accuracy Transcription (OpenAI Whisper): Each call is instantly fed to OpenAI Whisper for high-accuracy speech-to-text transcription, handling accents and noise better than traditional tools.
  3. Structured Scoring & Sentiment (GPT-4o-mini): The core intelligence uses OpenAI GPT-4o-mini to evaluate the transcript against the firm’s predefined six-item compliance and performance criteria. The model generates a machine-readable JSON object, ensuring every call is scored identically and instantaneously.
  4. Actionable Summaries: A secondary GPT process generates a clear, human-readable summary of agent performance, customer sentiment, compliance observations, and specific failure explanations—making audits effortless for supervisors.
  5. Live Reporting: The system automatically writes the scores, pass/fail status, red flags, and summaries into a rolling database that passes through to a CRM for real-time dashboards and auditing.
people doing office works

The Impact: Massive Cost Savings and Unmatched Consistency

The implementation of this AI-driven system transformed the client’s operational expense structure while dramatically improving quality assurance.

  • Cost Reduction: The automation provides a 95% reduction in labor dedicated to QA. For the firm's volume, this equates to saving an estimated £8,000–£12,000 per month in personnel costs.
  • Speed & Scalability: Time-per-call evaluation dropped from ~30 minutes to under 10 seconds. The system can scale to any volume without hiring additional staff.
  • Perfect Consistency: Every call is scored using identical, unbiased logic, creating a high-integrity audit trail for compliance.
  • Immediate Insight: Managers receive red flag alerts and training summaries instantly, allowing them to address compliance risks and training needs in real time.

By converting administrative drag into a structured, automated system, Atlantic Zero delivered not only critical compliance oversight but also substantial, repeatable cost savings for the organization.

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